Admission
Admission Eligibility
Graduation in any discipline with a minimum aggregate of 50%.
PGDM Specialisations at SSBM
Tech-Enabled. Industry-Driven. Future-Ready
SSBM offers cutting-edge PGDM specialisations built around technologies, digital business skills, and future competencies demanded by global enterprises and GCCs. Each programme blends business fundamentals with AI, analytics, cloud, automation, and digital tools—ensuring graduates are job-ready from Day 1.
The Two-Year Fully Residential PGDM Programme
Build tech-driven managers and innovators
Equip learners with industry-aligned skills
Create confident, ethical, future-ready leaders
Provide hands-on experience through live projects, internships, hackathons, and global immersion
Three Pillars of SSBM
A Tech-Powered Business School
In today’s world, business leadership is impossible without deep technological fluency. At SSBM, management learning is fused with AI, Data Science, Digital Transformation, Cloud, Cybersecurity, FinTech, and Industry 4.0 tools—ensuring every student graduates with the superpower of tech-enabled decision making.
Global Collaboration & Exposure
SSBM’s global partnerships bring international faculty, industry mentors, real-world case labs, and cross-border learning experiences directly into the classroom.Students gain insights into global business landscapes, cross-cultural leadership, and international market dynamics, preparing them for careers without boundaries.
Startup Incubation & Innovation Centre
At , early-stage founders, student innovators, and ideators gain access to the Sona Startup Hub—a launchpad that fuels real entrepreneurship. With mentorship from global experts, corporate accelerators, investors, and technology partners, SSBM transforms students into creators of jobs, not seekers of jobs
Specializations
Martech Innovation & Automation
Where Creativity Meets AI.
Where Brands Scale with Data.
This specialisation prepares learners to become modern marketing strategists who master consumer psychology, digital ecosystems, analytics, and AI-driven growth.
Core Learning Areas
- Digital Marketing, Social Media Intelligence & Performance Analytics
- AI-Enabled MarTech Tools & Automation Platforms
- Consumer Behaviour, Neuromarketing & Behavioural Insights
- Predictive Marketing Analytics & Customer Segmentation
- Omni-channel Experience Design & E-Commerce Technologies
Career Trajectories
Brand Manager
Digital Marketing Analyst
Product Marketing Lead
CRM Specialist
Growth Strategist
Marketing Insights Analyst
Ready to Transform Your Career?
Join SSBM and unlock global opportunities with world-class learning.